IDUL FITRI

PGN pitched their corporate communications business in early 2016, with the objective of raising awareness of their status as a national company and their business in the transmission and distribution of natural gas, still a relatively unknown energy source in Indonesia.
Our winning proposition of “Ini Gas Negara, Kami Perusahaan Gas Negara” had its debut in the Idul Fitri TVC campaign in 2016. This occasion provided Indonesia’s national gas company an opportunity to connect with its customers in a meaningful way, highlighting the role played by gas in the ever-important Idul Fitri traditions of food and togetherness.